Pricing

Simple monthly packages to turn more ad leads into bookings.

You pay the ad platforms directly. Illuminate manages the replies, booking flow, reminders, and basic tracking so fewer leads are missed.

Qualification guide

Best fit if you already run paid ads.

Use the slider as a guide. These numbers are estimates. We will check them against your real lead and booking data during the audit.

Monthly ad budget SGD $15,000
Estimated lead range250 - 500
Estimated booked appointments50 - 125
Recommended packageLite
Illuminate packages

Choose based on ad spend, lead volume, and how complex your booking process is.

Each package includes ongoing management. Final scope depends on your ad channels, tools, booking process, and reporting needs.

Lite

For local clinics, studios, education providers, and service businesses with one main acquisition channel.

SGD $3,000/mo
  • Single-channel ad and funnel review
  • AI-assisted WhatsApp or SMS replies
  • Booking and reminder flow setup
  • Basic booking and appointment tracking
  • One-time setup and integration from SGD $2,000

Pro

For businesses running more than one campaign and needing clearer reporting from lead to booking to sale.

SGD $5,000/mo
  • Multi-channel paid ads management support
  • More detailed follow-up and answer flows
  • Full appointment and attendance tracking
  • Send better booking and sales data back to ad platforms
  • One-time setup and integration from SGD $3,500

Enterprise

For multi-location businesses, franchises, or teams with custom tools and reporting needs.

SGD $10,000/mo
  • Custom CRM and booking system integrations
  • Multi-location campaigns and lead routing
  • Custom reporting for bookings and revenue
  • Dedicated growth engineering support
  • One-time setup and integration from SGD $5,000
Setup fee

What setup covers.

The setup fee covers the one-time work needed to connect your ads, offers, replies, booking process, and reporting.

AI reply setup

We train the assistant on your services, prices, offers, common questions, and when to pass a lead to your team.

Booking tracking

We set up tracking for leads, bookings, attendance, and sales where possible, so you can see what is working.

Booking flow setup

We review your landing page, booking steps, reminders, and handoff points so fewer leads drop off.

Cost and outcome comparison

In-house team vs Illuminate.

One view of the cost and day-to-day outcome difference. The main issue is not just payroll. It is how many leads are missed when follow-up depends on busy people.

Typical in-house path

Media buyerSGD $6,000/mo
Lead follow-up teamSGD $12,000/mo
Employer overheadSGD $3,060/mo
Tools and automationSGD $500/mo
  • Leads go cold when the team is busy.
  • Staff reply only when they are free, not when the lead is ready.
  • Missed leads pile up during classes, consultations, peak hours, or off-days.
  • Low-quality leads waste sales time because screening is inconsistent.
  • No-shows are handled too late because reminders are manual.
  • Ads keep chasing more leads, even if those leads do not book or buy.
Estimated monthly burnSGD $21,560/mo

Illuminate managed service

Ad and funnel reviewIncluded
Fast lead repliesIncluded
Booking and remindersIncluded
Lead screeningIncluded
Booking and sales reportingIncluded
  • Leads get replied to faster.
  • Your team focuses on serious prospects.
  • Follow-up and reminders happen consistently.
  • You can see which campaigns create bookings and sales.
Starting packageSGD $3,000/mo
Pricing FAQ

Common pricing questions.

These answers focus on what is included, who pays for ads, and why the monthly fee changes by business size.

Who pays the ad budget?

You pay Meta, Google, TikTok, or other ad platforms directly. Illuminate fees cover management, replies, booking flows, reminders, and reporting.

Why is pricing tied to ad budget?

Higher ad spend usually creates more leads and more conversations to manage. It also needs more reporting and follow-up work.

Do we own the assets?

Yes. Your ad creatives, landing page direction, AI prompts, CRM setup, and tracking assets are built for your business.

Next step

Find the right package for your current lead flow.

Send your current ad budget, lead flow, and booking process. We will show where leads are leaking and which package makes sense.

Request funnel audit