Sign-Up Signal Is Not Revenue Signal
If your ads only receive sign-up signals, the algorithm finds more people who sign up, not more people who pay you money.
Illuminate
Built For Lead Generation Businesses
Stop Wasting Money On Paid Ads
Illuminate helps you feed stronger signals into ad platforms so machine learning optimizes for outcomes that matter, not just shallow lead form actions.
The Signal Problem In Lead Generation
If your paid ads only have a sign-up signal, the system will find more people who sign up, not more people who actually pay you money. That is why lead generation teams need deeper signal quality from offline actions.
Offline Actions Are Missing Signals
Trials attended, calls answered, appointments completed, and payments made usually happen offline and never return as optimization signals.
Weak Signals Create Expensive Learning
When your signal quality is weak, paid ads optimize in the wrong direction and wasted spend compounds over time.
Illuminate Your Paid Ads
Turn offline business actions into clear optimization signals. The better your signals, the better your machine learning, targeting, and campaign efficiency.
- Use Trial Attended, Calls, Appointments, And Payments As Signals
- Train Platforms With Revenue-Quality Signals Instead Of Surface Signals
- Scale With Signal Quality Instead Of Guesswork
Product Features
Illuminate gives you one operating system from paid ads to sales, built for lead generation teams that need stronger signals and faster execution.
Dashboard Visibility
See paid ad performance and lead outcomes in one view so decisions are based on complete signals.
Leads And Tracking
Track every lead with click IDs and source context so attribution signals stay connected from click to follow-up.
Conversion Event Signals
Send meaningful offline signals back to ad platforms so machine learning can optimize for real business outcomes.
Ad Rules Engine
Run our proprietary rules to manage creative performance in real time, or define custom rules as an advanced user.
Ad Creation Workflow
Create and test hooks, angles, copy, and videos faster so you can keep finding winning creative formulas.
Reports From Ads To Sales
Get one reporting layer from paid traffic to offline sales so your team can scale with confidence.
How It Works
01
Connect Ad Accounts And Socials
Connect your paid channels and socials so campaign data and creative operations run from one system.
02
Connect Offline Events
Map offline actions so they become optimization signals that improve your paid ads learning loop.
03
Follow Our Ad Rules
Use our proven rule framework to manage performance in real time, or configure your own rules.
04
One-Click Upload Videos
Upload once and let Illuminate handle the workflow so your team can focus on testing and scaling winners.
Pricing Is Tailored To Your Growth Stage
We scope pricing based on business model, ad spend, complexity of offline events, and support needs. Contact us for a custom rollout plan.
Pricing Model
Contact us for more details. We will recommend the right setup for your growth stage and operating model.
Request A Callback
If you are keen to use Illuminate, share your details and we will contact you to walk through your use case.